Health and Fitness E-commerce Website Marketing Case Study

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Whom we worked with

A health and fitness company in the USA, having an e-commerce website with more than 20,000+ products and 1000+ pages was migrating their website. They wanted us to do marketing of their new Magento website. The company wanted someone to manage and streamline all ad campaigns.

Challenges They Faced

The biggest challenge was to bring traffic to the 20,000+ products and all the 30,000 landing pages. The reconfiguration of the Google Ads campaign and Webmaster was a mammoth task to be done. Streamlining of ads for 20k+ products was a task that requires sheer commitment and will. The shopping campaigns were required to be regenerated for the new URL to bring traffic.

How We Did It

  • Control CPC by monitoring PLA
  • Dynamic Remarketing Ads
  • Mobile Marketing
  • Target-based Campaigns
  • Mobile Marketing

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